Texas Vape Ban
Full Market Impact and Brand Outlook
On September 1, 2025, Texas will enforce Senate Bill 2024 (SB 2024), a landmark piece of legislation that bans the sale of most disposable vape devices and flavored e-liquids in the state. The law specifically targets products manufactured, filled, or assembled in foreign adversary nations—with China being the most notable. This restriction is significant because a majority of disposable vapes currently sold in the U.S. market are imported from China.
The ban also extends to vape products that contain cannabinoids such as THC, Delta-8, and CBD, as well as advertising practices that promote disposable devices to younger audiences. Retailers—including gas stations, smoke shops, and convenience stores—that continue to sell banned products risk Class A misdemeanor charges, with potential penalties of jail time and substantial fines.
While the law removes many top-selling disposables from Texas shelves, it exempts U.S.-manufactured products. Brands that assemble devices domestically and use American-made e-liquids are positioned to remain available, giving them a distinct advantage in a marketplace that is about to be heavily reshaped.
Key Provisions of SB 2024
- Prohibits the sale and advertising of most disposable vapes and flavored e-liquids.
- Bans vape products containing cannabinoids (THC, Delta-8, CBD).
- Blocks imports and sales of products manufactured or filled in China and other foreign adversary nations.
- Exempts U.S.-made refillable devices and disposables that use domestically produced e-liquid.
- Penalties: Retailers selling prohibited products face Class A misdemeanor charges (possible fines and jail time).
Brand-by-Brand Outlook
The impact of SB 2024 varies widely depending on each brand’s manufacturing base, supply chain, and product lineup. Below is a breakdown of the most relevant brands for the Texas market:
Fifty Bar
- Product Type(s): Disposable vapes (6,500–20,000 puff models)
- Flavor Style: Wide variety—fruity, dessert, menthol, and more
- Key Features: Dual mesh coil, adjustable airflow, boost mode, anti-burn technology, rechargeable battery
- Manufacturing Notes: Fully assembled and filled in the USA; e-liquids made domestically by Beard Vape Co.; facility located in Thousand Oaks, CA; “Built in the USA” brand promise.
Texas Status: Fifty Bar is well positioned to remain available. Its American production and e-liquid sourcing allow it to comply with the new law. The 20K model with up to 20,000 puffs and a digital display appeals to heavy users, making it one of the few high-performance disposables Texas consumers will still have access to.
MNKE Bars
- Product Type(s): Disposable vapes (original, XL, and other formats)
- Flavor Style: Fruits, candy, menthol/ice, dessert blends
- Key Features: Mesh coil, USB-C charging, overcharge protection, extremely high puff counts (6,500–25,000 depending on model)
- Manufacturing Notes: Company emphasizes build quality and hardware consistency, but no clear evidence of U.S. assembly or American-made e-liquid.
Texas Status: MNKE Bars are likely to be banned or face serious distribution challenges. With most production tied to overseas supply chains, particularly in China, MNKE Bars do not meet the new compliance requirements. Despite their popularity and high puff counts, their lack of U.S. manufacturing makes them vulnerable under SB 2024.
Keep It 100
- Product Type(s): E-liquid / vape juice (freebase and salt nic), also some disposable formats
- Flavor Style: Broad profiles—fruit, dessert, tobacco, menthol
- Key Features: Large-format bottles (e.g., 100 mL), strong value pricing, diverse flavor selection
- Manufacturing Notes: A U.S.-based company producing e-liquids domestically under American quality regulations; less public info on disposable device manufacturing.
Texas Status: Keep It 100 is expected to remain available. Its U.S.-made e-liquids give it compliance advantages, especially for its bottled juices. Its disposables filled with American-made blends should also meet SB 2024 standards. Popular high-puff disposables, like the Keep It 100 20K, offer a competitive option for Texas consumers seeking alternatives to banned imports.
Juice Head
- Product Type(s): E-liquids, salt nic, disposables, and pouch formats
- Flavor Style: Fruit-forward blends, sweet and refreshing varieties, menthol/freeze versions
- Key Features: Strong reputation for flavor accuracy, wide range of freebase and salt nic options
- Manufacturing Notes: U.S.-based brand with a positive reputation for quality; regularly appears in “best USA-made vape” roundups.
Texas Status: Juice Head is likely to remain available. As a domestic e-liquid brand, its core product line falls squarely within SB 2024’s exemptions. While imported hardware formats could face challenges, Juice Head’s U.S. base makes it far less vulnerable than foreign-made competitors.
Pachamama
- Product Type(s): E-liquids, disposable lines, and salt nic products
- Flavor Style: Exotic fruit blends and mint/ice combinations
- Key Features: Bright, tropical flavor profiles; known for strong menthol cooling effects in certain blends
- Manufacturing Notes: Produced in the USA under parent company Charlie’s Chalk Dust, a well-regarded domestic manufacturer.
Texas Status: Pachamama is likely to stay on shelves in Texas. Its U.S.-based manufacturing credentials and ties to Charlie’s Chalk Dust provide a strong compliance foundation. As imported competitors exit, Pachamama’s fruit-driven lineup could fill key gaps in the Texas marketplace.
How does the new law affect disposable vapes? What is actually banned?
The law cracks down on child-appealing vape marketing, novelty/disguised devices, imports from China or adversary nations, and any product containing cannabinoids, kratom, kava, mushrooms, alcohol, or similar substances.
No e-cigarette products can be sold if their packaging:
- Shows cartoon characters aimed at kids.
- Copies logos, branding, or trade dress from products marketed to children.
- Uses symbols mainly associated with youth marketing.
- Features celebrities.
- Looks like food, candy, or drinks.
Product Shape / Disguise Restrictions
Devices shaped or disguised as common items are banned, including:
- School or office supplies (pens, pencils, highlighters, markers).
- Electronics (phones, phone cases, smartwatches, earbuds/headphones).
- Clothing or backpacks.
- Cosmetics (lipstick, etc.).
- Toys.
Country of Origin Restrictions
Any vape product made partly or wholly in, or marketed as made in:
- China, or
- Any country the U.S. Secretary of Commerce designates a “foreign adversary,” is prohibited.
What this means is that the majority of pre-filled disposable vapes like Lost Mary, Geek Bar, Raz, etc., are banned — regardless of their flavor since they are all made in China.
Banned Substances in Products
E-cigarette products cannot contain, be mixed with, or be marketed as containing:
- Cannabinoids (including hemp/THC derivatives)
- Alcohol
- Kratom
- Kava
- Mushrooms
- Tianeptine, or any derivative of these
Youth-Appealing Designs and Packaging
Any device that mimics the look of toys, phones, candy, or other child-targeted items will be prohibited.
Packaging that features cartoons, bright candy-like graphics, or characters intended to attract minors will be banned.
This aligns Texas with federal-level enforcement actions against youth-appealing marketing.
What’s Not Banned?
Not every vape product will disappear from the Texas market. Here’s what will remain legal under SB 2024:
- Refillable Vape Devices: Devices such as pod systems and box mods, which require separate e-liquid refills, remain unaffected.
- U.S.-Made E-Liquid (Including Flavored Options): If the e-liquid is manufactured and bottled in the United States, it is still legal to sell in Texas, regardless of whether it is tobacco, menthol, or flavored (fruity, candy, dessert, etc.).
- Tobacco-Flavored Products: Tobacco-flavored vapes will remain legal as long as they comply with packaging regulations and are not produced in restricted countries.
Still Legal: U.S.-Made Flavored E-Liquid
Refillable devices (pod systems, mods) remain unaffected.
As long as the e-liquid is produced and bottled in the United States, flavored options — such as strawberry, mango, or cotton candy — remain 100% legal.
This creates a new division in the market: U.S.-based companies that manufacture domestically will likely see demand skyrocket, while Chinese imports will be eliminated.
Keep It 100: USA-Made Vape Juice with a Legacy of Quality
In the rapidly evolving vaping industry, Keep It 100 has emerged as one of the most respected names among adult consumers. Established with a clear mission to provide premium e-liquid at an accessible price point, the brand has consistently emphasized quality, innovation, and value. Unlike many imported alternatives, Keep It 100 products are manufactured in the United States, following rigorous standards to ensure purity, consistency, and safety. E-liquids produced domestically undergo stricter oversight and compliance measures than those manufactured overseas. This includes regulated sourcing of ingredients, transparent labeling, and adherence to Good Manufacturing Practices (GMP). Keep It 100’s commitment to USA-based production not only reinforces product safety but also supports local economies and provides vapers with confidence in what they are consuming. For adult users seeking assurance of both flavor and reliability, this distinction is critical.
Keep It 100 Disposable Devices:
- Nicotine Strengths: 20mg, 50mg
- Puff Count: Up to 20,000
- Juice Capacity: 20ml
- Coil: Mesh Coil Technology
- Features: Adjustable Airflow, Digital Display, Type-C Rechargeable
- Available in six premium flavors
Innovation That Shaped the Market
Keep It 100 was among the first brands to introduce the 100ml e-liquid bottle, setting a new benchmark for value in the industry. By offering larger volumes at reasonable prices, the brand empowered adult consumers to try multiple flavors without financial strain. This approach established Keep It 100 as both a pioneer and a leader, demonstrating how innovation can directly improve the customer experience.
Flavor Diversity and Craftsmanship
The hallmark of Keep It 100 is its extensive flavor portfolio. From fruit-inspired blends to dessert profiles and menthol variations, every formula is carefully crafted to balance intensity with smoothness. The brand’s passion for flavor innovation ensures that adult consumers can explore a broad range of tastes, accommodating different preferences while maintaining consistency across product lines.
Meeting the Needs of Different Vapers
Recognizing that adult users have varied needs, Keep It 100 has expanded beyond freebase e-liquids to include Salt Nicotine formulations and Disposable devices. The salt nicotine line delivers higher satisfaction for pod-system users, while the disposable devices feature 20,000 puffs, mesh coil technology, adjustable airflow, and a digital display for juice and battery levels. These advancements demonstrate the brand’s ability to combine convenience with performance, without compromising flavor integrity.
Advocacy and Industry Support
Keep It 100 has consistently contributed to advocacy efforts aimed at preserving access to vapor products for adult consumers. A portion of proceeds has been directed to organizations working to ensure that vaping remains available as a less harmful alternative to combustible tobacco. This active role underscores the brand’s broader mission: to empower adults with choice while promoting responsibility and industry longevity.
Legacy and Dedication
The foundation of Keep It 100 is rooted in the vision of its late founder, James Fusaro, who believed in delivering premium quality at a fair price. His dedication to innovation and accessibility continues to guide the brand today. Through loyalty to its mission, ongoing product development, and steadfast commitment to U.S. manufacturing, Keep It 100 remains a trusted leader for adult consumers seeking reliable and flavorful vaping products.
Pachamama – Premium U.S.-Made Vape Juice & Disposables
Pachamama is a wholly U.S.-made e-liquid and disposable vape line from California-based Charlie’s Chalk Dust. Since its founding in 2014, the brand has been crafting exotic tropical fruit blends and crisp, icy menthol flavors that stand out for quality and flavor authenticity. Made in the USA under strict manufacturing and safety standards, Pachamama products ensure consistent batches, clean ingredients, and full regulatory compliance. Fan-favorite flavors like Juicy Mango Ice, Blood Orange Pineapple, and Grape Ice showcase the brand’s signature flavor profiles.
Every bottle and disposable device is manufactured on U.S. soil, using premium ingredients sourced for taste and safety. By buying Pachamama, customers support American jobs, strict quality assurance, and a vape experience built on trust and flavor.
MNKE Bars — Premium USA-Made Disposable Vapes by Vapetasia
MNKE Bars, crafted by Vapetasia, represent a high-end disposable vaping experience designed for those who demand performance, flavor, and quality that’s built in America. These devices feature robust hardware, outstanding vapor production, and an impressive lineup of flavor options—all wrapped up in a sleek, convenient disposable format.
Key Features
- High puff counts & long battery life: The original MNKE Bars deliver up to 6,500 puffs powered by a rechargeable battery, combined with a 16 mL prefilled e-liquid reservoir. Larger models (like MNKE XL) push that even further.
- Modern charging & safety features: USB-C charging is standard across the line, along with built-in overcharge protection to help ensure both device longevity and user safety.
- Dual mesh coil for flavor & vapor: The mesh coil design helps maintain even heating and maximizes flavor extraction, delivering richer taste and denser vapor clouds.
- Nicotine strength: MNKE Bars usually come in 5% nicotine strength (nicotine salt), which provides a satisfying throat hit and smoother draw.
Flavor Selection
You’ll find over ten flavor options, spanning fruity blends, menthol/icy profiles, dessert types, and candy sweets. Some favorites include:
- Fresh Mint
- Blue Kiwi Ice
- Mango
- Pango Guava
- Straw Melon
- Raspberry Mint
- Yummy Gummy
- Peach Rings
- Lemon Tart
These options are crafted to appeal to diverse preferences—from cooling mint lovers to those who enjoy bold tropical or sweet candy notes.
USA Made & Quality Assurance
MNKE Bars are produced by an American company committed to high standards of manufacturing and regulatory compliance. Emphasizing USA-made vapes resonates strongly with customers who value local production, stricter oversight, and supply chain transparency.
By choosing MNKE Bars, users support U.S. labor, rigorous quality testing, and products manufactured under domestic safety and health regulations.
Example Specifications (typical for flagship models)
- Puff count: ~6,500 puffs (original) to 25,000 puffs (MNKE XL)
- Battery: Rechargeable; USB-C or USB-C pass through
- E-liquid capacity: ~16 mL in many models
- Nicotine strength: 5% (nicotine salt)
- Coil type: Mesh or dual mesh for better flavor & vapor
- Safety features: Overcharge protection, sturdy build
What Texas Law SB 2024 Bans & What Remains Legal
Signed June 20, 2025, and effective September 1, 2025, Texas Senate Bill 2024 (SB 2024) introduces strict rules for e-cigarette products. The law impacts both nicotine-based and non-nicotine products, imposing restrictions on what can be sold. Disposable vapes manufactured in or filled in China and those using youth-appealing packaging or disallowed substances are key targets. What remains legal: refillable vape devices, U.S.-made e-liquids, and tobacco-flavored products that meet the new packaging and origin requirements. SB 2024 bans products with cannabinoids, alcohol, kratom, kava, mushrooms, and similar banned substances. Packaging that mimics toys, food, or uses cartoons, celebrity branding, or anything to attract minors is also prohibited. (Law text: Texas Health & Safety Code sections amended; SB 2024)
Brand | Product Type(s) | Flavor Style / Variety | Key Strengths / Features | USA Manufacturing / Quality Notes |
---|---|---|---|---|
Fifty Bar | Disposable vapes (6,500–20,000 puff models) | Wide range: fruity, dessert, menthol, etc. |
Dual mesh coil, adjustable airflow, boost mode, anti-burn technology, rechargeable battery |
Assembled and filled in the USA; uses American-made e-liquid. Manufacturing facility in Thousand Oaks, CA. Built in the USA promise. (Fifty Bar) |
MNKE Bars | Disposable vapes (original, XL, etc.) | Fruits, candy, menthol/ice, dessert blends |
Mesh coil, USB-C charging, overcharge protection, high puff counts (e.g. ~6,500 to 25,000 puffs) |
Solid build; strong flavor consistency. Claims of premium hardware. USA-manufacturing less emphasized. (MNKE Bars) |
Keep It 100 | E-liquid / vape juice (freebase & salt nic); some disposables | Fruit, dessert, tobacco, menthol |
Large-size bottles (e.g. 100 mL), value pricing, wide flavor selection |
Based in the USA. Production aligned with U.S. regulations. Less detailed public info on hardware/disposables. (Eightvape) |
Juice Head | E-liquid, salt nic & some disposable/pouch formats |
Very fruit-forward, sweet and refreshing flavors; menthol/"freeze" variants |
Flavor accuracy, variety, strong reputation; Salt or freebase options |
U.S.-based brand known for quality. Appears in “best USA-made vape” lists. (vapessuperstore.com) |
Pachamama | E-liquid & disposable / salt lines | Tropical fruit blends, mint/ice combinations |
Bright fruity flavors, exotic combos, strong menthol/cooling effect |
Made in USA by Charlie’s Chalk Dust. Meets U.S. quality standards. Listed in USA-made vape roundups. (Eightvape) |
S.B. No. 2024
AN ACT:
relating to a prohibition on marketing, advertising, offering for
sale, or selling certain e-cigarette products; increasing a
criminal penalty; creating a criminal offense.
BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF TEXAS:
SECTION 1. Sections 161.081(1-a)(A) and (B), Health and
Safety Code, are amended to read as follows:
(1-a) (A) "E-cigarette" means:
(i) an electronic cigarette or any other
device that simulates smoking by using a mechanical heating
element, battery, or electronic circuit to deliver nicotine or
other substances to the individual inhaling from the device; or
(ii) a consumable liquid solution or other
material aerosolized or vaporized during the use of an electronic
cigarette or other device described by this subdivision, regardless
of whether the liquid solution or material contains nicotine.
(B) The term "e-cigarette" does not include a
prescription medical device, prescription medication, or other
prescribed substance unrelated to the cessation of smoking.
SECTION 2. Section 161.0876, Health and Safety Code, is
amended to read as follows:
Sec. 161.0876. PROHIBITED E-CIGARETTE PRODUCTS. (a) For
purposes of this section, "e-cigarette product" means a consumable
liquid solution or other material aerosolized or vaporized during
the use of an electronic cigarette or other device described by
Section 161.081(1-a), regardless of whether the liquid solution or
material contains nicotine. The term does not include a
prescription medication or other prescribed substance unrelated to
the cessation of smoking [includes any substance containing
nicotine from any source that is intended for use in an
e-cigarette].
(b) A person commits an offense if the person markets,
advertises, sells, offers for sale, or causes to be sold an
e-cigarette product:
(1) in a product[, if the product's] container that:
(A) [(1)] depicts a cartoon-like fictional
character that mimics a character primarily aimed at entertaining
minors;
(B) [(2)] imitates or mimics trademarks or trade
dress of products that are or have been primarily marketed to
minors;
(C) [(3)] includes a symbol that is primarily
used to market products to minors;
(D) [(4)] includes an image or name of a
celebrity; or
(E) [(5)] includes an image that resembles a food
product, including candy or juice;
(2) in a product shape or design disguised to appear as
an alternative product, including a product in the shape or design
of:
(A) a school or office supply, such as a
highlighter, marker, ink pen, or pencil;
(B) a smart phone, smart watch, smart phone case,
or smart watch case;
(C) headphones, including ear buds;
(D) clothing;
(E) a backpack;
(F) a cosmetic, including lipstick; or
(G) a toy;
(3) that is wholly or partially manufactured in or
marketed as being manufactured in:
(A) China; or
(B) a country designated as a foreign adversary
by the United States secretary of commerce under 15 C.F.R. Section
791.4; or
(4) that contains, is mixed with, or is marketed as
containing or being mixed with any cannabinoids, alcohol, kratom,
kava, mushrooms, tianeptine, or any derivatives of those
substances.
(c) An offense under this section is a Class A [B]
misdemeanor.
SECTION 3. Section 161.0876, Health and Safety Code, as
amended by this Act, applies only to an offense committed on or
after September 1, 2025. An offense committed before that date is
governed by the law in effect on the date the offense was committed,
and the former law is continued in effect for that purpose. For
purposes of this section, an offense was committed before September
1, 2025, if any element of the offense occurred before that date.
SECTION 4. It is the intent of the legislature that every
provision, section, subsection, sentence, clause, phrase, or word
in this Act, and every application of the provisions in this Act to
every person, group of persons, or circumstances, is severable from
each other. If any application of any provision in this Act to any
person, group of persons, or circumstances is found by a court to be
invalid for any reason, the remaining applications of that
provision to all other persons and circumstances shall be severed
and may not be affected.
SECTION 5. This Act takes effect September 1, 2025.
What Is Texas Senate Bill 2024?
On September 1, 2025, Texas Senate Bill 2024 (SB 2024) will take effect, enacting one of the most sweeping statewide bans on vape products in the country. While Senate Bill 3 (SB 3) drew widespread attention for its proposed prohibition on hemp-derived THC products, SB 2024 advanced quietly through the legislature—yet its impact may be equally disruptive for retailers, manufacturers, and consumers.
The final version of SB 2024 specifically prohibits:
- Vapes manufactured in China or other “foreign adversary” nations, or marketed as being from such countries.
- E-cigarettes containing intoxicating substances other than nicotine, including hemp-derived cannabinoids such as CBD, Delta-8 THC, Delta-10, and THCA.
- Vape products disguised as household items (toys, cosmetics, pens, or school supplies) or marketed in ways that appeal to minors.
In short, while SB 3 was vetoed, SB 2024 ensures that hemp-derived cannabinoid vapes will remain banned in Texas unless future legislation or litigation reverses course.
The Legislative Path: How SB 2024 Became Law
- March 2025: SB 2024 was introduced by Senator Charles Perry, initially aimed at banning toy- and cosmetic-shaped vapes and those manufactured in China.
- April 2025: An amendment expanded the bill to prohibit any e-cigarette “that contains or is mixed with cannabinoids, alcohol, kratom, kava, mushrooms, or a derivative of those items.” The definition of e-cigarettes was broadened to include products without nicotine.
- April 23, 2025: The Texas Senate passed the bill with this new language, without significant debate or opposition.
- May 28, 2025: The Texas House passed a broader version that would have effectively banned all vapes, but the Senate rejected it.
- Conference Committee: Lawmakers reached a compromise that retained the foreign manufacturing ban and the cannabinoid prohibition, while avoiding a total ban.
- June 20, 2025: Governor Greg Abbott signed SB 2024 into law.
By comparison, SB 3, which would have broadly prohibited hemp-derived THC products, was vetoed after bipartisan pushback. Hemp businesses remained intact, but SB 2024 still moved forward, targeting vapes more narrowly but decisively.
What SB 2024 Means for Cannabinoid Vape Products
Unless overturned in court, SB 2024 takes effect on September 1, 2025, with wide-reaching consequences:
- Total ban on hemp-derived vapes: All cannabinoid-based devices, including Delta-8, Delta-10, THCA, and CBD vapes, are outlawed.
- No nicotine loophole: Products do not need to contain nicotine to fall under the law. Any device with cannabinoids or restricted substances is banned.
- Foreign manufacturing ban: Disposable vapes manufactured, filled, or marketed from China or foreign adversary nations are prohibited, effectively removing most imported disposables from the Texas market.
- Exception: Only medical vapes prescribed under the Texas Compassionate Use Program (TCUP) are exempt.
Why SB 2024 Matters
While SB 3’s veto preserved Texas’s hemp market in the short term, SB 2024 represents a quieter but decisive blow to the vape sector. Its passage means:
- A dramatic reduction in product availability, particularly disposable vapes.
- Compliance risks for smoke shops, gas stations, and convenience stores if they fail to adjust inventory.
- Legal uncertainty, as courts may need to clarify definitions and enforcement.
For hemp businesses, SB 2024 effectively removes cannabinoid vapes from the Texas market, regardless of whether a broader hemp regulatory framework emerges in future legislative sessions.
Bottom Line
The passage of Texas SB 2024 marks a significant policy shift in the regulation of both nicotine and hemp-derived vape products. While SB 3 failed under political opposition, SB 2024 ensures that cannabinoid vapes are outlawed beginning September 2025.
- Retailers must prepare for strict enforcement or risk Class A misdemeanor charges.
- Consumers should expect fewer product choices, as imports and hemp-derived vapes disappear from the market.
- Hemp and vape businesses face a turning point, with litigation or future legislation being the only possible paths to reopening this market.
Unless challenged in court, Texas SB 2024 cements a ban on hemp-derived vapes, reshaping the industry and consumer access statewide.